BDO AMERICAS SURVEY 2020
30 November 2020
Refocusing on business fundamentals
How business leaders in the Americas are turning crisis into opportunity
The pandemic has changed the business landscape irreversibly. In this new reality, transformation, human agility and creativity are imperative for turning crisis into opportunity. How will business leaders navigate this new business landscape and the challenges and opportunities ahead? BDO’s research reveals that growth remains an important focus, but that the routes to growth are likely to be very different compared to only a few months ago.
Ten crucial areas of focus have emerged from our survey. We identified the practical changes business leaders have been and are making across each of these ten business fundamentals and ask practical questions that help business leaders assess how well prepared they are and what is next for their business. The 10 fundamentals and important questions can be found on page 40 and 41 of the report.
BDO carried out research among 320 senior executives across 36 territories within North America, Latin America and the Caribbean. Respondents span a range of industry sectors. This research was carried out during late September and throughout October 2020 as many countries entered a second wave of the pandemic.